2009 ALT Games Press Release

CBS COLLEGE SPORTS NETWORK RETURNS COLLEGE ACTION SPORTS CHAMPIONSHIPS EVENT – “THE ALT GAMES”

Jack in the Box® Returns as Sponsor for Fourth Straight Year

 The Alt Games, a first-of-its kind event showcasing college action sports championships, returns for a fourth consecutive year.  The event, previously named The Collegiate Nationals, kicks-off with a special one-hour program airing on CBS Sports on Saturday, May 16 (2:00 PM, ET).  The show will launch two weeks of Olympic style and sports specific programming on CBS College Sports Network. The Network’s coverage begins on Sunday, May 17 and will be broadcast entirely in high definition.

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The Alt Games line-up for 2009 is highlighted by last year’s roster of Championships, which includes snowboarding, wakeboarding, flowboarding, freeskiing and beach volleyball.  Alt Games will also feature the second annual Competitive Eating Championship, showcasing the nation’s top collegiate competitive eaters, as well as a music festival.   The Alt Games have partnered this year with the leading online action sports community website, www.go211.com, the top web destination for live action sports events.  Go211.com will feature live streams from Alt Games venues as well as hundreds of video clips that will be syndicated through the CBS Audience Network

“The Alt Games on CBS Sports and CBS College Sports Network provide the largest stage for competitors in action sports to compete and represent their colleges,” said Steve Herbst, Executive Vice President and General Manager, CBS College Sports Network. “Action sports have huge participant levels and audiences, and CBS College Sports Network is proud to be the largest action sports competition outlet in the collegiate landscape. Adding high definition broadcasts and online extensions is another way we are growing the competition and enhancing the viewing experience for fans.”

The event returns to host city San Diego, Calif. and adds Copper Mountain, Colo. and Riverside, Calif. as new sites.  The Collegiate Beach Volleyball Championship will be held in conjunction with the AVP at the site of the AVP Crocs Riverside Open in downtown Riverside, Calif.  Copper Mountain will host the snowboarding and freeskiing championships, which for the time ever will be staged as part of the United States of America Snowboard Association (USASA) Nationals, the largest amateur snowboarding competition in the world.

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More than 500 competitors from 45 different colleges and universities nationwide are expected to compete at the 2009 Alt Games, which will ultimately crown 11 national men’s and women’s champions in both individual and team events.  The full schedule of competitions, dates and locations is as follows:

Copper Mountain, Colo. (April 9) – Snowboarding and Freeskiing

San Diego, Calif. (April 17-19) – Flowboarding, Wakeboarding, Competitive Eating  and Music Festival

Riverside, Calif. (April 18) – Beach Volleyball

Jack in the Box Restaurants, one of the event’s founding sponsors, has returned for the fourth consecutive year.  For more information and for college students interested in participating in The Alt Games, log on to the event’s website, www.thealtgames.com.